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projekty · shoptet

Visual concept of leading Czech
e-commerce platforms

Shoptet
Premium

ASSIGNMENT

Shoptet is the leading Czech e‑commerce platform that enables web‑based solutions for entrepreneurs and medium and large retailers. It is a comprehensive bespoke e‑shop system that includes modification of website structure and design, order management, payment gateways, etc.

SUBMITTER
Shoptet
CATEGORY
Services
SERVICES
Ondřej Vala ·  Jiří Ryšánek ·  Ondřej Zeman ·  Magdalena Kovárová

Pixel as basic
building element

The pixel, or pixel, on the monitor is a fundamental building block of the digital image but also of Shoptet's layout.

Pixels
and formatting

The pixels adapt to any layout format and follow the visual elements in simple geometry.

Web and digital
animations

The new design of the site was coupled with designs of various important graphic elements and new animated iconography.

Virtual
3D scene

For Shoptet, a virtual 3D office scene was also created in the new corporate design, which was used as a backdrop for the shared calls.

Banner
campaign

Visual sets of banners in various formats were designed to support brand communication on social networks and Google.

SERVICES
Naming · Identity · Web · Printed matter · Merchandising
AUTHORS OF THE PROJECT
Ondřej Vala creative lead  ·  Ondřej Zeman design  ·  Zdenka Kadlecová productions